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Lesson 8 Screen 7
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RISK

 

What Will You Do?

According to Forbes magazine, Jeff Bezos is one of the world’s wealthiest people. But remember — neither Jeff Bezos nor Tom Kartsotis had any assurance or promises that their businesses would become so successful. They both had to take a certain amount of risk to test their ideas. But both of their business concepts were so revolutionary that they literally brought in a new era.

Now, the question is — what will you do? Is your business concept unique enough to survive the tests of time and attract a large market share? Does it have the potential of ongoing market penetration that will one day lead to going public? Do you need to spend more time developing your business idea before you enter the race?

In the next lesson, you will begin writing your business plan. In preparation for this important phase of your business development, we have three very important activities that will help you prepare for Lesson 9.

Click to download the PDF fill-in forms:


Activity 14: Description of Your Business Concept


Activity 15: Your Company Name and Logo


Activity 16: Conducting Market Research

 

 


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Once you have completed the above activities, click the race car to return to menu.

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